Guide to charging for brand design companies understanding the composition of design expenses and reas

  The design of brand visual identity system () is one of the key tools for every enterprise to stand out in the market competition. A successful brand can not only enhance the brand image, but also enhance the memory and trust of consumers. However, the cost of brand design is usually high, so it is very important for enterprises to understand its charging structure and how to arrange the budget reasonably. This paper will comprehensively introduce the cost composition of brand design and how to make a reasonable budget arrangement to help enterprises better control the design cost.From some points of view, midjourney icon prompt It is the core driving force to better promote the rapid development of the surrounding markets. https://www.groprompt.com/

  

  The cost composition of brand design

  

  The cost of brand design usually consists of several parts, mainly including the following aspects:

  

  1 Design creativity and planning cost: This is the most basic and key link in the process of brand design. The design needs to create a unique visual system for the brand and meet the needs of the target audience through market research, brand analysis and creative conception.

  

  2 Design and production costs: including logo design, color scheme, font design and other specific design work costs. At this stage, the designer will carry out specific design implementation according to the planning scheme and complete the preliminary visual manuscript.

  

  3. Cost of revision and improvement: During the process of brand design, customers may put forward revision opinions. The number of revisions and improvements and the amount of work directly affect the increase of expenses.

  

  Post-implementation cost: Once the design is completed, enterprises need to use these design elements in different application scenarios, such as printed matter, design and packaging design. The realization of each application field has its own independent cost.

  

  Factors affecting the cost of brand design

  

  The level of brand design cost is closely related to the following factors besides the charging standard of the design itself:

  

  1 Brand scale: The brand design of large enterprises is usually more complicated, which requires more market research and many revisions, and the cost is naturally higher.

  

  2 Design experience and reputation: Well-known designers will charge higher design fees because of their design team’s experience and high-level service.

  

  3 Complexity of design requirements: The higher the design requirements, the wider the creative and design fields involved, and the cost will naturally increase accordingly.

  

  How to arrange the brand design budget reasonably

  

  In order to ensure that the brand design can be successfully completed within the budget, enterprises need to plan and arrange the design expenses reasonably:

  

  1 Clear budget scope: Set the design budget according to the actual situation of the enterprise, and try to avoid over-compression of the budget. Under normal circumstances, the cost of brand design should occupy a part of the marketing budget of enterprises.

  

  Choose the right design: within the budget, choose the design with high cost performance, not just according to the price level. By evaluating the past cases of design, ensure that the design level matches the budget.

  

  3 Payment by stages: Many designs will adopt payment by stages, and enterprises can pay in different stages to avoid excessive one-time payment and ensure that the design results of each stage meet expectations.

  

  Suggestions on budget control of brand design

  

  1. Reasonably estimate the revision times: specify the revision times and conditions provided by the design, so as to avoid budget overruns caused by too many revisions.

  

  2. Avoid extra expenses: Before signing the contract, make sure that the scope of expenses is clear to avoid hidden expenses in the later period, such as extra design modification and urgent expenses.

  

  3 Consider long-term cooperation: If the enterprise plans to update and optimize the brand for a long time, it can establish a long-term cooperative relationship with the design, which will help to obtain preferential prices in future projects.

  

  summary

  

  Brand design is one of the core tasks for enterprises to enhance their brand image, and the design cost is usually calculated according to many factors such as creative planning, design, production and implementation. When designing, enterprises should first make clear the budget range, choose the appropriate design according to their own needs, and plan the expenses reasonably to ensure the smooth progress of the design work. At the same time, enterprises should also maintain good communication with the design to avoid unnecessary extra expenses. In terms of budget control, reasonable planning of revision times, selection of appropriate phased payment methods and establishment of long-term cooperative relationship with design are all effective control strategies.

Biden_ Vance is a _clone of Trump_

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According to a report by Russian Satellite News Agency on July 16, US President Biden said on the 15th that Republican vice presidential candidate James Vance is a complete clone of Trump.

According to reports, Biden told reporters: He is a clone of Trump on all issues. I don’t see any difference.

Former U.S. President Trump received enough delegate votes at the Republican National Convention on the 15th and was officially nominated as the Republican presidential candidate in the 2024 U.S. presidential election. Trump also announced on the same day that he had chosen Ohio Senator Vance as his running mate.

Mike Johnson, Republican Speaker of the U.S. House of Representatives, officially announced at the convention that day that he would nominate Trump and Vance as Republican presidential and vice presidential candidates.

Vance was born in 1984. He was elected to the Ohio Senate in 2022 and was sworn in January 2023. He was a fierce critic of Trump, but has since become an ally of the former president.

China urges EU to adhere to the concept of common security

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United Nations, March 12: Geng Shuang, China’s Deputy Permanent Representative to the United Nations, spoke at a public meeting of the Security Council on cooperation between the United Nations and the EU on the 12th, urging the EU to adhere to the concept of common security.

He said that China supports cooperation between the United Nations and the European Union in accordance with the purposes and principles of the United Nations Charter to make greater contributions to maintaining international peace and security, enhancing the well-being of all mankind, and responding to global challenges. Relevant cooperation should follow the following principles: First, practice true multilateralism. The EU should take the lead in safeguarding the purposes and principles of the United Nations Charter, abide by international law and recognized basic norms of international relations, defend the multilateral system with the United Nations at its core, and promote the unity and progress of all countries under the banner of multilateralism. The second is to adhere to the concept of common security. Security is indivisible. The security of one country cannot be at the expense of the security of other countries. Regional security cannot be guaranteed by strengthening or even expanding military blocs. The legitimate security concerns of all countries should be taken seriously and properly resolved. The EU should work with the United Nations to persist in promoting political solutions to relevant hot issues and resolving conflicts and disputes through peaceful means. The third is to create a common future for mankind. The EU should work with other United Nations Member States to promote this year’s United Nations Future Summit to build consensus, be action-oriented, and send a positive signal to the outside world to open up new prospects for mankind.

He said that the Ukraine crisis is a huge challenge to European security, and the final resolution of the crisis needs to rely on dialogue and negotiation. As an important stakeholder, the EU should be more committed to promoting political solutions, creating good conditions, and building a balanced, effective and sustainable European security architecture. The conflict in Gaza continues and unprecedented humanitarian disasters are still intensifying. China hopes that the EU will make greater contributions to promoting an immediate ceasefire, expanding humanitarian assistance, implementing the two-state solution, and achieving lasting peace in the Middle East. The challenges facing Africa in achieving peaceful development have increased significantly. China expects the EU to shoulder greater responsibilities and support African countries in strengthening capacity building, better responding to risks and challenges, and achieving sustainable development.

He said that China has always attached great importance to developing relations with the EU and is willing to deepen cooperation with the EU in multilateral fields and make unremitting efforts to safeguard world peace, promote common development, and strengthen global governance.

Blinken_ The United States cannot include Russia as a country that supports terrorism

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According to a report by TASS news agency on May 23, U.S. Secretary of State Anthony Brinken admitted that the United States cannot include Russia on the list of countries supporting terrorism because Russia is not such a country.

Reported that Blinken said at a hearing before the U.S. House Foreign Affairs Committee on the 22nd: Aggression is not a terrorist activity, it is two things.

When asked why the U.S. government did not listen to the calls of the Ukraine authorities and some Westerners and refused to include Russia on the list of countries supporting terrorism, Blinken said: First of all, regarding the designation of a country supporting terrorism, in addition to what Russia does in our view does not fall into such activities, there are also the following considerations: it may undermine certain multilateral cooperation and our coordination based on sanctions (against Russia).

Blinken pointed out: If we come to peace negotiations in the future, it will be extremely difficult to reverse this. You should put this into the game so that you can cross the finish line directly. He added: Another real problem is that it may hinder our proactive efforts to force Russia to pay Ukraine’s huge losses, including using Russian sovereign assets. If (Russia) is identified as a state supporting terrorism, these assets could be frozen during court proceedings.

Blinken said that the executive branch of the U.S. authorities already has sufficient power to take various restrictive measures against Russia and is actively using these powers. They are more precise in describing what Russia is doing. Moreover, we don’t want to encounter unforeseen consequences and derivative effects that may in fact complicate the process of achieving our goals. Blinken concluded.

Reports said that the United States may include countries that it believes have supported international terrorism on its list of countries sponsoring terrorism. The U.S. Treasury Department may take measures against legal persons, natural persons and countries that trade with countries on the list. Iran, North Korea, Cuba and Syria are all on this list. (Compiled by Liu Yang)

South Korea does not plan to compromise on doctors _strike_ South Korean government is ready to fight to the end

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The medical profession in South Korea has been playing a game with the government for more than half a month, the general election is just around the corner, and the doctors’ strike is escalating.

According to Yonhap news agency quoted by the Global Times, 430 professors from Seoul University School of Medicine attended the meeting on the 11th to issue an ultimatum: if the government does not come up with a sincere and reasonable solution to the situation of interns and residents’ collective resignation, all professors will submit their resignations on the 18th. South Korean media commented that the medical front line is likely to fall into greater chaos.

The South Korean government does not intend to compromise, and responded on the 12th, expressing serious concern about this. South Korean President Yoon Yue issued a directive on the 12th, calling for the rapid promotion of health care reform measures, including expanding the enrollment of medical schools, in accordance with the principles.

In addition, the South Korean government has sent license revocation notices to nearly 5000 doctors who refused to return to work, and decided to send 20 military medical officers and 138public health doctors to 20 hospitals from the same day to meet their urgent needs.

With the intensification of aging, the demand for medical resources in Korean society is increasing day by day. The South Korean government announced plans to expand the enrollment of medical students in early February: the enrollment of medical schools in colleges and universities increased from 3058 at this stage to 5058 in the 2025 academic year. According to South Korean health authorities, if the current enrollment scale remains unchanged, there will be a shortfall of 150000 South Korean doctors by 2035.

But the plan to expand enrollment has drawn strong opposition from doctors’ groups and medical students. They believe that the move will lead to excessive health care, strain the funding of the health care system, and lead to a decline in the quality of medical education. Moreover, South Korea lacks the mechanism to regulate the choice of departments for medical graduates, and blindly increases the number of medical students, which will lead to the accumulation of medical resources in big cities. Some medical staff are also worried that the plan to expand enrollment will lead to a reduction in the income of doctors.

Recently, medical professors at a number of South Korean universities are planning to resign collectively. On the 7th of this month, the Emergency response Committee of the Association of professors of Ulsan University Medical College agreed that the professor would submit his resignation on his own. The Association of Professors of Yonsei University School of Medicine set up an emergency response committee on the 12th, and the Association of professors of Cheng Junkuan University School of Medicine held a meeting on the same day. The School of Medicine of Katuli University will meet this week to discuss whether to take collective action.

In response to the possible collective resignation of medical professors, Oval Office officials insisted that since the president demanded rapid progress in accordance with principles, even professors were no exception for collective actions that left the front line of health care in violation of the Medical Law.

As of the 11th, the South Korean government has sent advance notice of administrative sanctions such as revocation of medical licenses to 5556 interns and residents who have left their posts.

Cao Guihong, head of South Korea’s Ministry of Health and Welfare, said at a meeting on the 12th that the decision of the professor’s collective resignation from the Medical College of Seoul University threatened the lives and health of patients, and that the government would do its utmost to maintain the emergency diagnosis and treatment response system and solve the problem of disorder in the medical scene. He called on professors to protect the lives of patients and work with the government to bring outgoing internships and residents back to the medical front line.

On the 12th, the faculty of Seoul University School of Medicine proposed a compromise. They held a press conference in the Korean National Assembly, saying that both the government and the Korean Physicians Association should abandon their inherent position and entrust overseas authorities and institutions recognized by all parties to analyze South Korea’s health and medical indexes. and according to the results of the analysis to decide whether to increase the number of medical school enrollment, at the same time to build a dialogue mechanism with the participation of the government, medical association, government and opposition, national representatives, professors, internships and residents. Formulate practical basic medical, community and public health policies in the coming year.

However, according to Yonhap news agency, an official from the South Korean President’s Office confirmed on the 12th that the plan to expand the enrollment of medical schools by 2000 students a year will not be adjusted. This figure is scientific, and the government’s determination to promote health care reform has not changed.

Less than a month before South Korea’s parliamentary election on April 10, South Korea’s ruling party has regained a lot of support for its policy of expanding enrollment in medical schools. The results of an opinion poll released by Gallup in South Korea on March 8 showed that the good rate of President Yoon Yue’s administration performance was 39%, and the bad rate was 54%. As for the reasons for praise, the answer to the expansion of medical school enrollment accounted for the largest proportion, accounting for 28%, followed by prompt decision, courage and perseverance (9%). According to an opinion poll released by the agency on February 23, Yin Yue’s good evaluation rate was 34%, and the poor evaluation rate was 58%.

For this protracted standoff, some Japanese media commented that the demand for reconciliation in South Korea is growing day by day. Doctors and the government should not be in the boxing ring. People’s patience is disappearing. We must find a way out of this quagmire through dialogue.

Russia and Uzbekistan each hand over 95 detained military personnel to each other

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Moscow, July 17 (Reporter Jiang Youlin) The Russian Ministry of Defense announced on the 17th that Russia and Ukraine each handed over 95 detainees to each other that day.

The Russian Defense Ministry said on social media that after negotiations, 95 detained Russian personnel returned from Uzbekistan-controlled areas. In exchange, Russia handed over 95 Ukrainian military personnel to Uzbekistan. The released Russian personnel will be sent to Moscow for treatment.

Ukraine President Zelensky also posted on social media on the 17th that 95 detained Ukrainian military personnel were released from Russia that day.

Since March 2022, Russia and Uzbekistan have exchanged detained persons many times. According to the latest data provided by Uzbekistan’s department responsible for coordinating detained persons, a total of 3405 people have been released so far. (Participating reporter: Li Dongxu)

Armed conflict in southern Mexico kills 11 people_ prosecutors open investigation

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Mexico City, May 14 (Reporter H Wu Hao) Prosecutors in the southern Mexican state of Chiapas issued an announcement on social media platforms on the 14th that an armed conflict occurred in the city of Chico Musello that day, killing at least 11 people.

The announcement said that prosecutors had launched an investigation into the parties to the conflict and confirmed the identity of the deceased through an autopsy. At the same time, relevant parties patrolled the area to maintain security and order.

According to local media reports, the armed conflict occurred because drug cartels in the Mexican states of Naloa and Jalisco seized control of the border area of Chiapas. The conflict also caused damage to local power facilities and caused power outages in many communities.

Egyptian President Sisi_ EU agrees to provide 7.4 billion euros in financial support

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Cairo, March 18 (Reporters Zhang Jian and Yao Bing) Egyptian President Sisi said on the 17th that the European Union agreed to provide Egypt with a financial support package of approximately 7.4 billion euros on the same day to boost the Egyptian economy.

Sisi announced the plan at a joint press conference with visiting European Commission President Von der Leyen and other senior EU officials. He said that the financial package mainly involves three aspects of the Egyptian economy, namely preferential financing, investment guarantees, and technical support for the implementation of bilateral cooperation projects.

We discussed naming energy as a key area of cooperation, especially the interconnection of natural gas and electricity. Sisi said that the two sides have agreed to cooperate in green hydrogen production.

According to a statement issued by the Egyptian Presidential Palace, Egypt and the European Union are also preparing to hold a joint investment meeting in the second half of 2024, welcoming more European participation in developing the Egyptian market.

How do those in the know polish their silver jewelry

모모Rough PolishingDown-to-earth right wedding ring In-depth research is the only way to pursue development. https://tonglinring.com/” target=_blank>

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모모1, First of all, the rough toss. Rough polishing is to throw away the file marks, pliers marks, drill marks, burrs and the black oxide layer left by welding on the surface of the jewelry metal bracket, and try to throw the jewelry metal bracket flat and coordinated, so that the arc is smooth and the lines are smooth. But also can not be too hard, polishing too hard, such as in the jewelry bracket surface left a depression will be difficult to restore its appearance. Rough casting is the basis of medium casting and fine casting. If it fails to meet the requirements, it will affect the later polishing and directly affect the quality of jewelry.

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모모Polishing Brush

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모모2. Then start polishing motor, rotate polishing brush (Zong brush) by motor shaft rotation force, brush tightening will be coarse sweeping agent C green wax block (containing chromium oxide) daub on the brush, you can polish.

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모모3. The brush is mainly used to polish the mesa of the inlaid jewelry, the main and auxiliary stone edging, the gap of the decorative decoration and the outside of the ring, but also to polish the reverse side of the jewelry. In the process of operation, the first thing to pay attention to is to evenly polish the wax to the brush, polishing force should be appropriate, not too much force and cause jewelry deformation, claw, loose claw, and even stone phenomenon, also can not polish is not in place and still have residual file marks, scratches, etc. All jewelry should be rough polished again, polishing is not obvious enough to repeat polishing.

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모모4. If polishing the inlaid ring, the inner ring of the ring should be polished with a velvet rod, and the appropriate velvet rod should be selected according to the needs. Green polishing wax must be applied to the ring velvet core before polishing. When throwing, pay attention to the contact surface of the velvet mandrel and ring, that is, the ring can not be set into the velvet mandrel too deep, and keep the polishing contact surface is 1/3 of the inner circle arc. Polishing Angle surface is too small, the working efficiency is low; If the contact surface is too large, it is very inconvenient to change the polishing position. Moreover, due to the large friction resistance, it is difficult to hold the jewelry to be polished, and it is easy to cause the polished jewelry to fly out and damage the shape of the gem ring surface or jewelry.

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모모5, rough polishing should pay attention to the brush and cloth wheel waxing, but a waxing can not be daub too much, to avoid polishing wax after the heat to melt it covered on the surface of the jewelry, and cover the jewelry surface traces and pockmarks, which will affect the quality of rough polishing jewelry, and bring difficulties to fine polishing, and even lead to rough polishing again.

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모모6, Polishing operator polishing techniques will also affect the quality of polishing, polishing operation is not correct, it is impossible to throw good jewelry. Generally speaking, when polishing, try to make the jewelry parallel to the polishing cloth wheel, hold the jewelry tightly with both hands and move along the cloth wheel from the top down. Polishing must be done evenly all parts of the jewelry at once, each part must be thrown in place. The polishing technique is not correct, and the polished jewelry is easy to be flicked off the hand on the high-speed polishing wheel, which is very easy to cause damage to the gem ring surface, deformation and fracture of the metal bracket. If the polished jewelry is small in size (such as chest pendants and ear studs), you can prepare a hook made of wire. Keep the polished jewelry with your left hand, and avoid skipping polishing and uneven weight of force during polishing. If there is a jumping phenomenon, it may be that the polishing wheel is not on the axis, it may also be that the polishing cloth wheel is not round, it is more likely to be the gesture problem, find out the reason, it is good to solve the problem.

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모모7, Some of the more difficult polishing of alloy jewelry, due to the metal toughness of jewelry in the soft metal cast light retention phenomenon, not easy to throw bright metal surface, can only be repeatedly polished to meet the requirements, such as platinum jewelry as far as possible polishing, polishing method and rough polishing is basically the same, still with a brush and yellow cloth wheel polishing, polishing wax is different, It mainly uses white polishing wax with fine particle size (it is an oxide containing aluminum). Medium polishing is to operate in accordance with the rough polishing method, the jewelry from beginning to end again.

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모모Fine Polishing

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모모8, Any jewelry after rough polishing must be fine, so as to make the metal jewelry surface finish stronger, fine polishing is further fine polishing on the basis of rough and medium polishing, make the jewelry surface more flat, smooth, to achieve the effect of mirror reflection. But its polishing friction contact surface is small, polishing not only the force should be small and uniform, and the surface of the jewelry must be completely polished again, the specific method is to use a fine white cloth wheel with red polishing wax, polishing the front of the jewelry, and then polishing the side of the jewelry, the corner. If the ring is polished, it should be polished with red wax on the ring velvet core rod. Then, polish the front of the ring on the floral shoulder, and finally polish the sides and outer ring of the jewelry.

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모모9, The jewelry after rough polishing, polishing and fine polishing 3 times, it should be said that the surface of the jewelry can reach the degree of smooth as a mirror. But sometimes because the grinding is too rough, there are still large file marks and scratches on the surface of the jewelry. It몶s very difficult to remove it through the polishing procedure. There is also the polishing process will row cover in the jewelry surface under the pitting spot grinding out, which not only affects the finish of the jewelry but also affects the quality of the jewelry, the situation must be trimmed, the jewelry on the trace file mark to use the hanging grinder to sweep the needle sandpaper to polish. Jewelry surface pitting spot must be repaired welding, grinding flat before polishing.몪몪

How to protect sapphire jewelry

  Sapphire jewelry with its deep and charming blue and precious value, has become a favorite jewelry for many people. However, in order to maintain the beauty and value of sapphire jewelry, the right protection method is crucial. Here are some tips on how to protect sapphire jewelry.in other words jewelry manufacturer It is possible to develop in a good direction, and there are still many places worth looking forward to in the future. https://tonglinring.com/” target=_blank>

  

  Daily Wear Precautions

  

  1. Avoid collisions

  

  Sapphire, although hard, is not indestructible. In daily wear, sapphire jewelry should be avoided from colliding with other hard objects, so as not to cause scratches on the gem surface or cracks inside. For example, when performing physical labor or exercise, it is best to remove sapphire jewelry and put it in a jewelry box for safekeeping.

  

  When worn with a harder gemstone such as a diamond, the sapphire may also be scratched. Therefore, try to avoid wearing sapphire jewelry with other high-hardness gems at the same time.

  

  2. Prevent chemical erosion

  

  Sapphire jewelry should be kept away from chemicals, such as perfume, cosmetics, cleaning agents, etc. These chemicals may cause corrosion to the surface of the sapphire, affecting its luster and transparency. After using cosmetics, perfume and other items, you should wait for a period of time to fully volatilize before wearing sapphire jewelry.

  

  When swimming, bathing or doing housework, sapphire jewelry should also be taken off to avoid contact with soap, detergent and other chemicals.

  

  3. Pay attention to temperature changes

  

  Sapphire is more sensitive to temperature changes, should avoid sapphire jewelry exposed to extreme temperature environment. For example, do not put sapphire jewelry in the sun for a long time or close to heat sources, such as heating, furnaces, etc. High temperatures may cause the sapphire to discolor or crack inside.

  

  In cold weather, attention should also be paid to protecting sapphire jewelry to avoid sudden temperature changes. For example, when entering a warm room from a cold outside, do not immediately expose sapphire jewelry to a high temperature environment, you can first put it in your pocket, so that it gradually adapt to temperature changes.Sapphire, although hard, is not indestructible. In daily wear, sapphire jewelry should be avoided from colliding with other hard objects, so as not to cause scratches on the gem surface or cracks inside. For example, when performing physical labor or exercise, it is best to remove sapphire jewelry and put it in a jewelry box for safekeeping.

  

  When worn with a harder gemstone such as a diamond, the sapphire may also be scratched. Therefore, try to avoid wearing sapphire jewelry with other high-hardness gems at the same time.